Finding Solutions, Visually
Project Description: The Cleveland Spiders was a proposed new name for Cleveland’s baseball team, as they left their racially-charged name, mascot, and logo in the past. The initial logo design (created in 2016) went viral in the summer of 2020, and was used as the basis for an apparel line that raised thousands of dollars …
Project Description: ListenCLE is an arts organization in Cleveland, Ohio dedicated to increasing public awareness of the music being created in the Cleveland metro area. Their 3-pronged approach includes an in-store playlisting program, a filterable performer directory, and a busking initiative. The brand was extended to a website, promotional print materials, social media graphics and …
Project Description: GoodFast Demos is a new service line for a recording studio, promising quick turnaround on songwriters’ demos to pitch to publishers or artists. Project including naming, logo explorations, and complete website build. Project Role: Senior Build Manager Featured Gallery:
Project Description: MOGC (pronounced “Moxie”) is My Outside General Counsel, a subscription-based legal service. MOGC is a subsidiary of law firm Eno Martin, whose interlocking-diamond logo and gold + grey color palette served as a visual point of connection to the new sub-brand. The separated segment of the diamond represents MOGC as “The Missing Piece”. …
Project Description: Experiential graphic and wayfinding system for a proposed Affordable Housing project in Chicago’s La Villita neighborhood. Project Role: Art Director Featured Gallery:
Project Description: Rebrand for a medical imaging software company. Included an in-depth naming investigation and design of a new logo that would be usable in a myriad of situations, as pictured in the signage and swag to which it was later applied by their internal design team. Project Role: Brand Consultant & Designer Featured Gallery:
Project Description: Brand identity developed for a roller derby league in Lafayette, Louisiana. Egrets such as the one featured in the logo are iconic of the Acadiana region. Project Role: Art Director Featured Gallery:
Project Description: Logo, product and packaging design proposal for a skin-protection oriented beauty brand. Project Role: Senior Build Manager Featured Gallery:
Project Description: Brand identity and vehicle graphics for HomeEnergyMD, a home energy efficiency auditor with a fleet of “Home Energy Doctors”. Project Role: Art Director Featured Gallery:
Project Description: Brand identity and initial product packaging design for a new craft brewing company Project Role: Art Director Featured Gallery: